Essie launched their Gel Couture polish line back in June. As a self-proclaimed Essie addict, I know that Essie very rarely launches new formulas or strays from their tried and true core products. I knew this launch was going to be big – it definitely did not disappoint. The packaging alone had me hooked… do you see how cute those bottles are?
Essie’s Gel Couture line is their version of the at home gel manicure trend. It includes 42 shades along with a top coat. They claim that you an get up to 14 days of wear with an instant gel-like shine that doesn’t require a UV light. This formulation also has a new wider rounded tip brush. This brush allows you to more easily apply the polish near the cuticles and requires fewer strokes to cover the nail. The wand also has a curve in it to keep the polish from sliding down the handle in big surprise drips.
The colour selection in this line is amazing! They have a shade for everyone whether you love neutrals, bold colours or deeper tones. I have tried a shade from each category and the formula is consistent throughout. With the more neutral shade I found it more sheer in colour, but that is usually expected in softer tones. The top coat really locks the colour in place and provides a stunning gel shine. Even as I wore the polish I found the top coat really held its shine.
Now, what you’re probably wondering… did it live up to the 14 day claim? For me, no. But! Before you stop reading, I want you to know, out of all the at home gel manicure polishes I have tried, this is by far the best formulation. With others that I tried, they peeled off in entire strips a few days after application. With the Essie Gel Couture I can get anywhere from 5-7 days of wear out of it. I usually don’t start to see any chips until day 3 or 4, which are very minor along the tip of the nail. I photographed the last time I used the polish to show you how it wore. (Scroll over each picture to see how many days it has lasted on my nails.)
To get 5-7 days out of one nail polish application is amazing for me. When using a regular formulation I can’t get through one day without chipping my nails. I am extremely satisfied with how long the the Essie Gel Couture lasts and it has become my new favourite polish.
I also need to mention Essie’s amazing customer service. I tweeted them after two of the polishes I own from this collection broke – the wand applicator unattached from the lid. Within a few hours someone had responded and within three days and a few emails they offered to reimburse me for the cost of the nail polish. Thank you Essie!!
Have you tried the Essie Gel Couture? Were you able to make it the full 14 days? Let me know in a comment below!